1. Understanding the market
The first step in determining the value of your game is to understand the market it operates in. This includes researching the current state of the gaming industry, as well as analyzing trends and consumer behavior. For example, if you’ve created a puzzle game that has gained traction on mobile platforms, you’ll want to consider how much similar games are selling for on app stores. By doing your research, you can get a better sense of what players are willing to pay for games like yours.
1. Factors affecting value
There are several key factors that can impact the value of a video game. These include:
- Quality and production value
- Genre appeal
- Audience appeal
- Monetization potential
a. Quality and production value
The quality of your game, including its graphics, sound design, and overall production value, can greatly affect its worth. A well-polished game with top-notch visuals and immersive gameplay will typically be more valuable than a game with lower production values.
b. Genre appeal
The genre of your game can also play a role in determining its value. Some genres, such as action or adventure, tend to be more popular among players and may command higher prices. Conversely, niche genres may have a smaller market and may be less valuable.
c. Audience appeal
The target audience for your game can also impact its value. If you’ve created a game that appeals to a specific demographic, such as children or sports fans, this can make it more valuable in that particular market. However, if your game is too niche and only appeals to a small segment of the gaming community, it may be less valuable.
d. Monetization potential
Finally, the monetization potential of your game can also affect its value. This includes factors such as in-game purchases, advertising revenue, and the potential for merchandising or licensing deals. A game that offers multiple ways to generate revenue will typically be more valuable than a game that relies solely on sales.
1. Estimating value
With an understanding of the factors that affect the value of a game in mind, you can now begin to estimate the worth of your own game. One approach is to research comparable games on the market and compare their prices to yours. This can give you a rough idea of how much players are willing to pay for games like yours.
Another method is to use online tools that allow you to input information about your game, such as its genre, production value, and monetization potential. These tools will then provide an estimated value based on current market trends and consumer behavior. However, it’s important to keep in mind that these tools are only estimates and should not be taken as definitive values.
1. Real-life examples
To illustrate how these factors can impact the value of a game, let’s look at some real-life examples. Consider the popular mobile game “Angry Birds.” When it was first released in 2009, the game was available for free with ads. However, as the game gained popularity and added new levels and features, players began paying to unlock them through in-app purchases.